Her Story with Diana Hylton: Making Moves Before She Was Ready
This gal is the definition of a hustler and lady boss. She is a great example of what can happen when you have a dream that you fully commit to.
What is so motivating about Diana is that it wasn't that long ago, she was where many of us might be right now - in a job she knew wasn't her life long career, but a little unsure of what was next. However, she knew what gave her energy and what she loved spending her time doing and kept taking action in that direction.
While she still didn't have it all figured out back then, she worked really hard to build up a client base for hair business, which meant long days at her day job and then long evenings and weekends with her side hustle, gaining experience and getting clearer on what she most enjoyed doing along the way.
In her interview below, you'll find out how she finally found her niche and what it's done for her business and life, but the biggest takeaway for me is that she might have never discovered this path if she she just sat around and thought or dreamed about what she wanted to.
She took steps in a direction and did experience challenges and uncertainty, but she put her blinders on and kept pushing. That relentless effort has led to not only a booming business, but a life of passion and fulfillment.
There's a quote out there that says, "The harder I work, the luckier I get" and this to me is exactly what Diana has done. If anyone else out there is feeling stuck, I hope Diana's interview below helps you to keep going after whatever is your're working towards and helps you get lucky!
Her Story Spotlight: Diana Hylton
Where’s She’s at Now: New Albany, IN right next door to Louisville, KY
You just recently opened up your own salon! - Tell us about Mane Alley Color and Extension Bar:
Mane Alley Color & Extension Bar is seriously a dream come true. It is a place where I can bring my vision to life and create an elevated experience for all the amazing women who enter the salon. What is a “Color & Extension Bar” anyway, right?? In the world of hair, there are SO MANY SERVICES we are trained to provide. I am a firm believer in being the absolute best I can be for my clients. If I am stretching my skill set thin over a broad range of services, there is no possible way I can be excellent at any specific thing.
With opening Mane Alley, I have created a focused salon that truly specializes in beautiful dimensional hair color and the most natural looking extensions on the market, Natural Beaded Rows (NBR). That’s all we do! I am truly passionate about NBR because wearing these extensions has given me more confidence in myself than I have ever had. I was not blessed with beautiful hair— I like to describe my hair as the hair of a toddler. But with NBR, I have that thick, Victoria’s Secret model hair I’ve always pined for.
The way the incredible women who sit in my chair walk out of the salon feeling like they take on the world is why I do what I do. To see them walk taller, smile brighter, and FEEL like a million dollars. That’s it. That’s what fills my cup.
As for who Mane Alley is for… Any woman who has wished for more with their hair. Bad haircut? Postpartum hair loss? Thin/Fine hair? Thyroid issues? Just looking for more hair? Natural Beaded Rows offer more fullness, and the most natural look without the use of high heat bonds, glues, or sticky tapes; ALL while utilizing minimal points of contact creating the least risk of damage.
How did Mane Alley get it’s start?
I’ve been in the industry for quite some time, but it wasn’t until I found my niche with Natural Beaded Rows that I thought about creating my own little haven to create my art and provide an elite experience for the women who wear it.
What challenges have you had to overcome to get where you are now with your business? How were you able to overcome them?
There have been a lot of negative voices in my ear telling me what I am doing isn’t going to work. How cutting out all other services from my repertoire is a terrible idea, and my business will never survive. Fortunately, I have the most supportive boyfriend and I have invested in a mastermind group of like minded artists who support each other and push one another to NEVER GIVE UP. I have learned that goals begin and end with COMMITMENT. You will never get what you dream of, wish for, or talk about. You only get what you are ruthlessly committed to. Being CLEAR in your vision and having the commitment to take steps everyday—doing what is necessary to make that vision become your reality.
What are big keys to your success?
As I said before. Having a CRYSTAL CLEAR vision. Being ruthlessly committed to it. And always be humble to make changes and course correct when something isn’t working.
What benefits have you seen from investing in yourself and your business and what would you tell others who may be thinking about additional training or coaching?
I have spent a hell of a lot of money in the last 18 months on myself by way of coaching. I personally think I can’t afford NOT to spend the money. Since beginning all of my business/NBR training, I have seen my business grow to a point that I never dreamed possible. I am working 40% less and making over double what I was 2 years ago, all because I have mentors and coaches who hold me accountable, teach me to LEAD others, and walk firmly on my path with my blinders on. Thanks to them I have broken out of my box and refused to see any ceilings on what’s possible.
Where do you see your business in the next 12 months?
I see me personally going to 3 days a week behind the chair. Building the team to a total of 4 stylists and 2 assistants at Mane Alley, ALL kicking ass and making the women who sit in our chairs feel like a million dollars. In 12 months I want Mane Alley to be known as THE premier destination for Natural Beaded Rows.
What advice would you give to other women looking to start their own business?
JUST KEEP GOING!!! There is a reason not everyone starts their own business. It’s terrifying. But just beyond that scary place lies the good stuff—what makes it all worth it.
What is a resource that makes your business better?
I utilize ClickFunnels to help potential clients learn more about myself and NBR. This system gives them a series of videos to watch on their own time so they can make a decision about booking with me on their own time. This way they don’t feel pressured. “Dotcom Secrets” by Russel Brunsen was a great book that explains funnels and how they work. One of my mentors, Garrett J. White, has proven the success of the funnel, and I have seen incredible results since launching mine.
What is a book you would recommendation for others looking to start or grow their own
DotCom Secrets, Fierce Conversations, and I’m not all the way through it, but Guerrilla Marketing is turning out to be a good one!
How can people find out more about you and your business and how you might be able to help them?
Is there anything else you want the group to know about being an entrepreneur?
It’s not easy, but it’s worth it. Remain committed to your vision, and just don’t stop. You don’t have to go fast… you just have to keep moving forward.
Know another amazing lady in your life that would be a great Her Story Spotlight? Drop me a line and let me know about her! Hello@herexchange.net